Dale was appointed to the Fremantle Dockers board in December 2011 and became the club's fifth president in November 2016.  He commenced his career as an apprentice bricklayer in 1979 in Kellerberrin. Under the direction of his father, Dale learned practical skills that would stay with him for life.

Dale has created the ABN Group, which is Australia’s leading construction, property and finance company. Under Dale’s leadership, the ABN Group operates in Western Australia and Victoria and has built almost 77,000 homes across the two states. As a group, it comprises 20 businesses, with more than 1400 employees, 100 apprentices and 1500 contractors. 

Dale remains an avid believer in the social responsibility of his companies. Since establishing his own dedicated apprenticeship training program in 2004, the ABN Group continues to manage Australia’s largest private construction training group, with over 1000 apprentices graduated. Through his Alcock Family Foundation, Dale has also donated more than $9 million during the past 15 years to worthy causes including medical research, humanitarian relief work and the environment.